Funny How Business Works

Business keeps changing. Human nature, not so much.

In twelve short chapters, C.D. Bradford draws on decades of experience working with leaders and organizations to explore familiar situations where human nature helps explain how things are likely to turn out.

Through engaging stories, practical observations, and a little humor, the book invites readers to look beyond what people do and consider why they do it.

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Funny How Business Works is intended to encourage thoughtful conversations about the human behaviors that shape how organizations operate.

Sometimes a little shared understanding can lead to more productive conversations and a better-performing organization.

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